Bringing together influencers, students, researchers and practitioners, the Unmasked Campus Tour will take off in New York with other stops in the US, UK, and Mexico. From February to April, The Representation Project and Lynx will visit colleges and universities, facilitating screenings, workshops and interactive expert panels.

The Representation Project is proud to partner with Lynx to give boys and young men the confidence to strive to be their true selves. Our mutual goal is to raise awareness of limited male gender norms, create greater tolerance around broader definitions of masculinity, and engage young men to take action in expressing their individuality. Through screenings of The Mask You Live In, pro-social messaging, and the power of the Axe brand, boys and men can redefine what it means to “Be a Man”, express their true selves, and be liberated from the labels placed upon them.

In addition to visiting a select number of campuses, we’ll be engaging almost 50 campuses in a virtual bus tour, providing screening toolkits and ongoing resources for students to support young men in redefining what it means to “Be a Man”.

Tour Dates

Campus Tour – NY
Tues, Feb 21 at Stony Brook University
Wed, Feb 22 at New York University
Thu, Feb 23 at Princeton University
Fri, Feb 24 at Columbia University
Mon, Feb 27 at University of Pennsylvania

Campus Tour – UK
Mon, Mar 13 at Oxford University
Tue, Mar 14 at University College London
Wed, Mar 14 at University of London
Thu, Mar 16 at King’s College




Help shape the national conversation around healthy masculinity by hosting a screening of The Mask You Live In at your university. With the right screening resources, you can arrange a screening in a few easy steps.



Andy Murray

Father and currently ranked world No. 1 in tennis men's singles.

Does Andy Murray inspire you? Share Share his words and join us #Unmasked.


Idris Elba

Idris Elba has been nominated four times for a Golden Globe Award for Best Actor in a Miniseries or Television Film, winning one, and was nominated five times for a Primetime Emmy Award.

What inspires you about Idris Elba? Share his words and join us #Unmasked.


Emma Watson

Emma Watson is a British actress and activist. Watson serves as a UN Women Goodwill Ambassador and launched the UN Women campaign HeForShe calling for men to advocate gender equality.

What inspires you about Emma Watson? Share her words and join us #Unmasked.